60,000 and Counting: How BinSentry is Transforming the Feed Industry One Bin at a Time

It might be the most challenging transition in business: shifting from startup to a scaled-up, grown-up enterprise.

But we’ve nailed it.

That’s why BinSentry is proud to be named in BetaKit’s Most Ambitious 2026 list and the 2026 Thrive Top 50 Ag Tech Report along with other incredible innovators, start-ups and growth-stage companies solving real problems across the agriculture value chain.

BinSentry is leading the way in transforming the $500-billion global animal feed industry because we’ve built a scalable business model on a foundation of cutting-edge science and technology that delivers clear, quantifiable value to our customers.

BinSentry technology has been installed on more than 60,000 feed bins across North America — and growing by 3,000 every month. We’ve built the largest dataset for animal feed consumption in history with 3D optical sensors that are taking 175 billion measurements every day.

As a result, BinSentry isn’t just monitoring inventory — it’s fundamentally changing how some of the world’s largest integrators, protein producers and feed companies operate their businesses, from the mill to the delivery truck to the barn and every step in between.

Feed sector ripe for a tech reset 

Demand for animal protein products is growing along with the global population. At the same time, the feed industry is ripe for technological change to address rising costs, market volatility, labour shortages and other pressures that are squeezing tight margins all along the supply chain.

In this environment, the successful companies are the ones moving quickly and strategically to adopt new technologies, including artificial intelligence (AI), that give them an operational edge over the competition.

For protein producers and millers, the fastest way to gain that edge is by improving the way feed is managed. 

Feed is by far the largest expense for swine and poultry producers, representing 60% to 70% of their costs. Deploying the BinSentry platform lowers overall feed costs by up to 4% for a huge impact on their bottom line.

That’s how BinSentry became the most trusted feed management system on the market and one of the world’s fastest growing ag-tech companies. Our technicians and installers are making 7,000 site visits across 24 states every month to make sure our products are delivering value for customers and partners including industry leaders like Wayne-Sanderson Farms, HANOR, Cargill, and more.

Unlocking supply chain visibility

BinSentry’s rugged sensors and proprietary software monitor feed and ingredient levels with 99% accuracy, eliminating the need for manual inventory checks and preventing costly feed outages. Paired with a mobile dashboard, the technology empowers users with the tools they need to better forecast demand, reduce waste, and improve profitability.

After three consecutive years of 100% YoY growth fueled by $75 million in new investment, BinSentry is poised for even more success in 2026. New products and new faces in key leadership positions are just the beginning.

With the rollout of the ProSense HD platform and Control Tower™ software for large mills and grain elevators, BinSentry offers the world’s only fully-integrated digital solution to one of the most complex challenges in agriculture: animal feed supply chain visibility.

The platform provides commercial grain and feed operators live, interactive views of their facilities: bin levels for ingredients and finished goods, total inventories, capacity, and bin activity, all available at a glance.

Real-time reporting. Predictive analytics. Multi-site management.

BinSentry is doing things in this space at an industrial scale that no other ag-tech company can match.

Contact us to learn more.